World Liberty Financial, a new crypto platform with a financial interest held by President Donald Trump, has revealed a strategic token reserve intended to support leading cryptocurrencies such as Bitcoin and Ethereum that are transforming global finance.
According to a statement posted on X, the new reserve will help World Liberty Financial manage market fluctuations, fund innovative decentralized finance projects, and establish a solid reserve. The company also plans to forge partnerships with financial institutions to contribute tokenized assets to its reserve.
Despite requests for comment going unanswered by World Liberty Financial, the White House, and the Trump Organization, the announcement aligns with Trump's growing involvement in profit-making ventures linked to cryptocurrencies.
In addition to World Liberty Financial, the Trump family holds a majority stake in Trump Media & Technology Group, which recently shifted focus to crypto-related financial services. Just before his inauguration, Trump introduced the $Trump meme coin.
Entities tied to the president's new crypto ventures have reaped millions, with World Liberty Financial alone generating $500 million in token sales. Trump, who has entrusted his assets to his children while in office, and his affiliates collectively own a 60% stake in the holding company of World Liberty Financial and are entitled to 75% of revenues and 22.5 billion tokens.
Three days after Donald Trump Jr.'s surprise appearance at the Ondo Summit in New York City, where World Liberty Financial's commitment was outlined, he stressed the importance of regulatory structures for crypto's growth, labeling it as the "future of finance" and "American hegemony." He underscored World Liberty Financial's goal to connect crypto with retail investors like teachers, firemen, and dentists.